Engligh Premier League mobile video
February 24th - Mobile content publisher and distributor Player X has built on its exclusive Barclays English Premier League mobile video rights by signing deals with operators in The Netherlands, Norway and Denmark.
The video content has already gone live with Orange, Vodafone, KPN and T-Mobile in the Netherlands, 3 in Denmark, and TV2 in Norway showingmobile video in-match, match, preview and round-up packages for all weekend and midweek matches.
Features available include 30-second to 2-minute clips that can be viewed five minutes after incidents such as goals, saves and action updates. Viewers can also access half-time and full-time packages that are available until midnight the following day.
Premier League Chief Executive, Richard Scudamore, said 'The Premier League is committed to providing the widest possible access to our matches. Player X is ensuring that Barclays English Premier League fans across The Netherlands, Norway and Denmark can keep up to date with all the best action with the latest mobile video technology.'
Since launching in 199
the Premier League competition has attracted players and fans from all over the world. Players from 84 different countries have played in the competition since it began and the Premier League competition is seen live on television in more than 195 countries with broadcasters regularly scheduling more than 1,380 hours in each week of the season.
"Mobile video is taking Europe by storm and the English Premier League has fans all across Europe. Our operator partners in Denmark, Norway and The Netherlands are actively marketing the clips, and we know there is huge demand for this type of video content', said Tony Pearce, Player X CEO.
For more information, please contact paul.munford@playerx.com or +44 (0) 7970 673695
ABOUT PLAYER X
Player X publishes and distributes wireless entertainment content through global operators, retailers, internet portals and handset manufacturers.
Since its formation in 2004, Player X has already successfully published leading games, video and mobile entertainment content onto the largest mobile operators in the industry and rapidly achieved levels of distribution in the key territories around the world.

